Ep 350 | Shazi Visram
The Baby Business Whisperer: How Shazi Visram Built Two Multi-Million Dollar Baby Brands from the Ground Up
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Shazi Visram is the founder of HealthyBaby, the first-ever EWG-certified babycare brand.
Shazi has always been on the mission to give every child the healthiest start to life. Born to immigrant parents and raised in a motel in Alabama, she learned early what grit, sacrifice, and resilience really look like. After earning her MBA from Columbia, Shazi launched Happy Family with a homemade recipe and a bold idea to revolutionize baby food. She grew it into the #1 organic baby food brand in the U.S. and sold it to Groupe Danone but her story didn’t stop there. When her son was diagnosed with autism, it shifted her entire worldview and became the spark behind her second company, HealthyBaby, which she built to support babies' neurodevelopment and protect their health from day one.
In this week’s episode, Shazi shares what it really means to lead with purpose - even when the path isn’t clear. She opens up about how her upbringing shaped her view of business, why resilience matters more than confidence, and how she scaled Happy Family & had a successful exit despite the many roadblocks they faced. We talk about the decision to sell the company, the turning point of her son’s diagnosis, and how it sparked her next mission with HealthyBaby. Along the way, she shares many lessons from decades in business, insights on leadership, and her belief that anything is possible when you challenge the status quo and lead from your authentic self. We talk about letting go of perfection, prioritizing well-being, and building with heart. Whether you’re a parent, an entrepreneur, or someone who believes business can be a force for good, Shazi’s story will leave you inspired to fight for the future you believe in.
Show Notes:
Resilience is key to overcoming life's challenges. [02:48]
Confidence can be built through unique experiences. [11:29]
Graduating college and starting her “first” entrepreneurship journey. [17:57]
Business school can provide valuable connections and insights. [22:47]
The early stages of HappyBaby. [25:45]
Understanding consumer behavior is essential for success. [29:16]
Shazi sold her first company to focus on her child's health. [31:43]
Starting her second business, HealthyBaby. [34:43]
Developmental health is a critical issue that needs attention. [35:17]
HealthyBaby mission: to create safe and effective products for children. [41:22]
Entrepreneurship requires resilience and adaptability. [45:39]
Personal health and well-being are crucial for effective leadership. [48:39]
The spirit of entrepreneurship is about creating positive change. [51:16]
Anything is possible when you challenge the status quo. [52:44]
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Follow Yasmin:
Instagram: https://www.instagram.com/yasminknouri/
Follow Shazi:
Instagram: https://www.instagram.com/shazi_visram/
Instagram: https://www.instagram.com/healthybaby.co/
Website: https://www.healthybaby.com/